Corporate discount programs are one of the most valuable yet under utilized employee benefits. Oftentimes, the biggest disconnect between employee engagement and utilization is communication-related. One way of increasing awareness and driving usage of employee discount programs is packaging a timely and relevant message. Here are some tips that you can use year-round to communicate the benefits of your corporate discount program.
Save On Fitness in January
It’s a new year and it’s time for a new you and a fresh new look at your health. January brings with it a fresh perspective on your life, and retailers know that you are ready to commit. However, it’s not just sales that can help you save. Your employee perks program can maximize your savings.
Many fitness memberships, health, clubs, and online programs, run promotions at the beginning of the year. Layer your discount program perks to further reduce the cost. In some cases, you can get the joint fee at health clubs waived and pay a lower rate each month.
Get Electronic in February
After the holiday high spending season subsides, retailers are clamoring for customers. Take advantage of post holiday sales on electronics like televisions and kitchen appliances.
Corporate discounts can make these deals even better, offering a percentage off or select deals or brands. If you’re planning a home renovation later in the year, consider shopping for appliances now. In some cases, you can delay delivery to better match your schedule.
Plan a Getaway in March
Look toward summer and plan your next trip using your employee parks program. Employees can save on flights, hotels, car rentals, and even experiences at your destination. Many perks programs offer discounted tickets to Disney, SeaWorld, and/or Six Flags. Book early to get the best rates on flights and upgrade options.
Plot Your Next DIY in April
By April, you’re probably anxious to get outside, so use your discount program to get it done. Leverage paint deals, gardening equipment, and hardscape items to make your outdoors ready for spring.
Get Outdoors in May
Stock up on outdoor gear poised for a spring hike or summer beach trip. Buy these items early, as online influencer recommendations often result in sellouts. Layer your discount options at sporting goods stores and online retailers that help you enjoy the best of the outdoors.
Recommit to Wellness in June
If the new year didn’t inspire you to get active, summer is a great time to reevaluate your goals. Fitness centers typically run specials when enrollment dip thanks to nice weather. Lean into the midyear boost for your wellness goals, which can also support your company health and wellness benefits. Join a gym using your discounts or get a reduced rate on home equipment and mobile trackers.
Care for Your Car in July
Few people think about snow tires during the summer, but not you. Shop off-season for car essentials, especially if snow is in your future. Use your corporate discounts for regular maintenance like oil changes and stretch your budget further. Finish your truck upgrade and maybe even add a lift, saving on parts with your benefits.
Score School Supplies for a Steal in August
Send the kids off to school with everything they need at an affordable price. Shop for office supplies at employee rates and save big. Review your employers’ technology discounts, too, which can ensure students of all ages have the devices they need to succeed.
Finalize Fall and Winter Travel Plans in September
Look for last-minute travel deals on unoccupied rooms for fall savings, maximized by your discounts. Look ahead for winter and holiday travel accommodations and experiences. Get creative with packages and destinations that you may not have considered by browsing your discounted travel portal.
Create a Cozy Home in October
As the weather starts to cool, lean into the cozy vibe at home. Shop for decor that ups the cozy quotient and refreshes your textiles. Sheets and blankets can take a beating, and fall is a great time to transition your homewares. If you’re in need of new furniture, many corporate discount programs partner with at least one or two retailers.
Save on Holiday Gifting in November
Boost Black Friday and cyber Monday deals by combining corporate discounts with sale prices. Plan ahead and review the terms on your corporate discount site and the fine print. Once you’ve clarified what discount stacking is available, get ready to save on everything from toys, electronics, and clothes. Don’t forget to shop for experiences and travel, which are often some of the most lasting gifts you can give.
Get End-of-Year Deals in December
Companies are striving to reach their end of year goals, meaning you can get end of year deals. Shop for large purchases like vehicles and home services, which often yield the biggest discounts. Holiday entertainment discounts for business and family, like theater tickets, dining, and local experiences can make the season even brighter.
Enhance Your Employees’ Experience All Year Long
In an ideal future, your corporate discount program is in sync with your employees’ lives. Integrate a narrative into your employee culture that elevates your discount program and celebrates its use. Gather real-life experiences from employees using the program and share them on your intranet to inspire others. When you do, you can improve your employee experience and potentially satisfaction by caring for the whole employee.